About

Hello there! My name is Olivia Nicolai the founder of Ideall. I live in Ontario, Canada, and I'm here to tell you the story of Ideall. I created Ideall because I wanted it to be an idea for all. I wanted Ideall to reach all those interested in become the best version of themselves and it all started with a girl (me) who dreamed of a life where I was the healthiest, wealthiest, most stylish, version of myself while living in a beautifully decorated home. Not that difficult... My journey started with reading self-help books, watching hundreds of YouTube videos of everything related to beauty, self-help, financial education as well as getting addicted to TikTok. I got lost in the learning and felt so overwhelmed. Becoming the best version of myself was exhausting and I was constantly feeling like I was always behind. I questioned how many other people fall victim to the self-help journey and how many people were lost just as I was. I wanted to create a blog where like-minded people could come and find what they needed, whether that was a new summer outfit, a self-help book, or how to make their room a sleep sanctuary.

Ideall helps ordinary people sort through the best of today’s beauty products, home goods for your kitchen, bedroom and more, with a mix of self-care products in between.

A little progress each day, adds up to big results.

The Philosophy

At Ideall, we believe that everyone is capable of change. A change to become the most ideal version of yourself. If you see a vision of a better life why not try to become that vision? We want to motivate, inspire, and help change your life. We believe that the smallest of steps can have the biggest impact, you just need to get started. We want you to value our blog and our story and find that the information we share, products we support can help transform your health, your home, and help you become the happiest you’ve ever been. We want to see you thriving, so hold your vision, trust the process and come along on the journey!